Check your closet or your dresser drawers, you probably have at least one (probably even more) T-shirt with a logo on it. Everyone loves a T-shirt and what company or school doesn’t enjoy seeing their logo walking around town. According to our industry experts, the Advertising Specialty Institute, the average number of impressions a promotional T-shirt generates in its lifetime is 3,400. That is a lot of value for your marketing dollar.

You want people to wear your T-shirt so make sure you do your research and spend your money on shirts that makes it to the top of the drawer and not buried on the bottom. You want the shirt out in the public being seen. With that being said, let’s get to know your T-shirts.



Made from three different types of fabric – cotton, polyester and rayon. These tees are super soft and are less likely to shrink in the wash. Tri-Blend fabric infuses each garment with unique character, therefore you need to allow for slight color variations between shirts. The District Perfect Tri Tee is the perfect example for this type of shirt. This was our number one best seller in 2020 and will be again in 2021. If you want a great feeling tee that will get worn over and over again, then this is the shirt for you.
DM130 Short Sleeve T-Shirt

District ® Perfect Tri ® Tee



Garment dying is achieved by adding dye to clothing after it’s cut and sewn, creating a soft and comfortable feel. This type of tee often has a vintage, weathered look. Garment washed shirts will continue to soften and age with washing. Due to the process used to make these shirts, slight shade variations occur – so you shouldn’t expect each shirt to look exactly the same. A great brand for garment-dyed shirts is Comfort Colors. This is a very popular tee with schools and universities.

Comfort Colors – Garment-Dyed Lightweight T-Shirt



This refers to when the cotton fibers are spun, then combed to remove impurities which enhances the feel of the fabric. The brand Next Level has a great shirt for this type of material . It has a softer hand than your basic low end 100% cotton T-shirt and it comes in a lot of colors to fit your needs.
NL3600 Next Level™ Unisex Cotton Tee

Next Level Unisex Cotton Tee



Lightweight, roomy and highly breathable, these moisture-wicking, value-priced tees feature PosiCharge technology to lock in color and prevent logos from fading. These shirts have a “slick” feel to them.  If you want this type of tee, The Sport-Tek® PosiCharge® Competitor™ Tee will work perfectly. It comes in 28 different colors.
Sport-Tek PosiCharge Competitor Tee - ST350

The Sport-Tek® PosiCharge® Competitor™ Tee




All the tees above can be decorated with traditional screen printing or decorated with a heat transfer. Our art department would be happy to come up with a design suitable for your next T-shirt project. If you have any questions or need help selecting the right tee, please contact us today. 402-592-0000


– Stan Barth